The Story Behind LeadSquared: From Idea to Successful Startup

The Journey Of LeadSquared

LeadSquared is a cloud-based CRM and marketing automation platform that helps businesses manage their sales and marketing activities. The company was founded in 2011 by Nilesh Patel and Prashant Singh and is headquartered in Bengaluru, India.

2011: Nilesh Patel and Prashant Singh founded LeadSquared as a lead management software for small and medium-sized businesses.

2013: The company raises its first funding round of $1.5 million from angel investors including Vikram Chachra, Rajan Anandan, and Jayant Kadambi.

2014: LeadSquared launches its marketing automation platform, expanding its product offering beyond lead management.

2015: The company raises $6 million in Series A funding from investors including Jyoti Bansal, Niraj Singh, and Prashant Malik.

2016: LeadSquared opens an office in Dallas, Texas to expand its presence in the United States.

2017: The company launches a new version of its marketing automation platform, adding features such as lead nurturing and scoring, campaign management, and analytics.

2018: LeadSquared raises $3 million from Stakeboat Capital, expanding its total funding to $10.5 million.

2019: The company partners with Clevertap to offer enhanced marketing automation capabilities to its customers.

2020: LeadSquared launches a new version of its CRM platform, adding features such as custom dashboards, lead, and deal management, and integrations with third-party apps.

2021: The company raises $32 million in Series B funding led by Gaja Capital, with participation from other investors including Stakeboat Capital and Jyoti Bansal.

Today, LeadSquared serves over 1,500 customers across industries such as education, healthcare, real estate, and finance. The company has offices in India, the United States, and the United Arab Emirates, and has over 250 employees. With its focus on providing CRM and marketing automation solutions to small and medium-sized businesses, LeadSquared has established itself as a leader in the Indian SaaS market.

It’s worth noting that the timeline above is a rough approximation and some details may vary depending on the source of information.

Stats of LeadSquared

  • Founded: 2011
  • Headquarters: Bengaluru, India
  • Founders: Nilesh Patel and Prashant Singh
  • Total Funding: $46.5 million (as of 2021)
  • Number of Employees: 250+
  • Number of Customers: 1,500+
  • Industries served: Education, Healthcare, Real Estate, Finance, and others
  • Geographic Presence: India, United States, United Arab Emirates
  • Products and Services: CRM and Marketing Automation Solutions for Small and Medium-Sized Businesses

LeadSquared has been growing steadily since its founding in 2011, with multiple rounds of funding and an expanding customer base. With its focus on providing solutions for small and medium-sized businesses, the company has carved out a niche in the Indian SaaS market and established itself as a leading provider of CRM and marketing automation solutions.

These statistics are based on public information available and may change over time.