Snapchat Offers Lucrative INR 5.9 Lakhs/Month Reward to India’s AR Lens Creators

Bengaluru, India – Snapchat, a popular social media platform, has announced a new program to reward India’s AR lens creators. The program, called the Lens Creator Rewards Program, will offer creators up to INR 5.9 lakhs (around $77,000) per month for their work.

“We are excited to launch the Lens Creator Rewards Program in India,” said Umang Bedi, Managing Director, Snap India. “We believe that this program will help to attract and retain the best AR lens creators in the country.”

The Lens Creator Rewards Program is open to all AR lens creators in India. To be eligible, creators must have at least 100,000 unique users who have interacted with their lenses in the past 30 days. Creators will be ranked based on the number of unique users who have interacted with their lenses, the number of times their lenses have been used, and the engagement rate of their lenses.

The top 100 creators in the program will be eligible to receive a monthly reward of INR 5.9 lakhs. The next 100 creators will be eligible to receive a monthly reward of INR 3.5 lakhs. And the next 100 creators will be eligible to receive a monthly reward of INR 1.5 lakhs.

The Lens Creator Rewards Program will run for a period of 12 months. At the end of the 12 months, the top 100 creators will be eligible to receive a bonus of INR 10 lakhs.

“We are confident that the Lens Creator Rewards Program will help to boost the creation of AR lenses in India,” said Bedi. “We believe that AR is the future of communication, and we are excited to see what the Indian AR lens creators create.”

The Lens Creator Rewards Program is a significant development in the AR space in India. The program will provide financial support to AR lens creators, which will help them to create more innovative and engaging lenses. The program will also help to raise the profile of AR in India, which will encourage more people to use AR lenses.

Key takeaways from the story:

  • Snapchat has announced a new program to reward India’s AR lens creators.
  • The program, called the Lens Creator Rewards Program, will offer creators up to INR 5.9 lakhs (around $77,000) per month for their work.
  • The program is open to all AR lens creators in India.
  • Creators will be ranked based on the number of unique users who have interacted with their lenses, the number of times their lenses have been used, and the engagement rate of their lenses.
  • The top 100 creators in the program will be eligible to receive a monthly reward of INR 5.9 lakhs.
  • The Lens Creator Rewards Program is a significant development in the AR space in India.

Implications of the story:

The Lens Creator Rewards Program is a significant development in the AR space in India. The program will provide financial support to AR lens creators, which will help them to create more innovative and engaging lenses. The program will also help to raise the profile of AR in India, which will encourage more people to use AR lenses.

The program is also a sign of the growing interest in AR in India. AR is a promising technology that has the potential to revolutionize the way we interact with the world around us. The Lens Creator Rewards Program will help to accelerate the growth of AR in India and make it more accessible to everyone.